I Nuovi Mostri is a publication that collects all the images on the posters, dreamed up by sixteen Italian artists, that suddenly appear in all the advertising spaces of Milan’s streets and squares in Winter 2004.
Conceived in flexible tabloid form, printed in thousands of copies and distributed free of charge, it features an introductory text about Italian stereotypes, summed up in a list of 1165 words—a dictionary of the country’s clichés.
The publication is now out of print but it is still available on the Trussardi Foundation website as pdf file. Get your copy here: